Tynimo, a homegrown lifestyle retail brand

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Tynimo is a lifestyle retail brand that offers offbeat and unique day to day lifestyle products at affordable prices. Tynimo, a part of Hansum India group, is headed by Vaibhav Jain, a 24 year old serial entrepreneur who has previously founded TeamRoll Inc. Started as a response to other international lifestyle brands from Japan and China, Tynimo offers 17 categories of products ranging from home décor to Indian handicrafts that are sourced globally and locally. With a brand philosophy of ‘tiny store, more products’, each Tynimo store has an eclectic collection of products ranging from Rs 75/- to Rs 3500/- catering to value conscious consumers. With each store spread across 1500 to 2000 sqft, Tynimo stores can stock upto 1500 products and are updated every month. The minimalistic store designs and the subtle colours have been carefully chosen to cater to the young audience. The products are displayed to create the best visual impact and experience for the consumer.

 

Along with a range household décor items, travel accessories, stationery, electronics, and jewellery, Tynimo is also known for its Indian handicrafts and skin care range. With a section dedicated exclusively to Indian artisans, Tynimo aims to empower the artisan community in different parts of the country. Currently, the store has products from Saharanpur, Varanasi and Jaipur. Tynimo also works closely with artisans by providing them important market insights to help them tweak their products as per changing consumer demands and preferences. The chemical free and organic skin care range has been specially curated by a team of beauty and wellness experts at Tynimo. Tynimo currently has three outlets in Bengaluru, with approximately 250 customer walk-ins across these stores. In the next one year, Tynimo plans to launch 35 more stores across India. By the end of this year, Tynimo will be launching new stores in Chennai, Hyderabad and a few tier II cities.

Log onto: tynimo.com

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