Combining Modern Sensibilities with the Art of Persian Weaving

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Established in 1983, Miras Carpet Industries is today a recognised manufacturing and export-trading house. It has its factory in Lal-bazar Srinagar, Kashmir, very close to the bank of Nigeen Lake and just across the historic Hazratbal shrine.

A hundred thousand craftsmen and their families, guided, supervised and equipped with the wisdom and skills of the Golden Age of Persian Weaving. That is exactly what Miras Carpet Industries (MCI) did to bring back the glory of the rugs and carpets that had everyone in awe in the 19th and early 20th centuries.

A direct legacy of the first Golden Age of Persian Weaving, the rugs and carpets bear the artistic patronage of the Great King Humayun. The master touch has all the hallmarks of a legacy from the 16th and early 17th centuries.

Founded by Mir Nawaz and Mir Waseem, Miras has had a glorious run over the years, setting up exclusive showrooms in Bengaluru, Mumbai, Delhi and Kashmir. That journey was guided by a determined objective: To give customers an unmatched experience and selection from the finest of Kashmiri arts and crafts.

From Handmade Hand Knotted Silk and Woollen Carpets to Rugs, Pashmina Shawls, Stoles, Mufflers and Jamawar Shawls, the MCI range is extensive. But the list is by no means complete without its Pashmina Shawls, Kashmiri Shawls, Zari wall Hangings, Home Furnishing Items, Decorative Home Accents, Handmade Oriental Carpets, Handicrafts & Souvenirs, Jewellery and Silks.

Global in its reach, MCI’s Carpets and rugs today adorns some of the best homes, villas and palaces worldwide. The products could be spotted in the best hotels, VVIP lounges, airports, and even government buildings, and legislative assemblies internationally.

To go even bigger, MCI went online to introduce the culturally rich heritage and crafts of India to the global visitor. Miras Crafts has grown to be a multi-product, multi-brand e-commerce marketplace and an award-winning brand of handmade vintage carpets. On this platform, the age-old craft of carpet meets the traditional and contemporary designs and forms.

Diversifying with agility and trust, Miras Crafts ventured deeper to improve India’s cottage and village industry, helping artisans and master craftsman present their art to international buyers worldwide. Over the years, artisans, craftsmen, entrepreneurs and other creative Kashmiris have showcased their products and skills to a global marketplace with confidence in a platform that cared for their craft.

Miras Crafts’ top clienteles include a list of big names: Marriott hotels, Ritz Carlton Hotels & Resorts, Walmart (USA), ABC carpets (New York), Accenture, Broadcom, Cisco, Google, IBM, Intel, PWC, JP Morgan & co, EMC², Juniper, Oracle, Wipro, Honeywell, Bosh, Dell, Microsoft, SAP, Schneider, Kempegowda International Airport Bengaluru, HAL, Biocon, Bell helicopter, KPMG and more.

So, what sets MCI’s products apart? Simply put, a modern sensibility with meticulous craftsmanship and vintage appeal. The rich revival of traditional aesthetics and treasured heirloom in their Pashmina and Jamawar collection go well with the global fashion trends. As customers affirm, the MCI shawls are not just stylish but go well with a wide variety of outfits, syncing elegance with beauty.

Beyond Miras Crafts’s traditional Persian and custom-made carpets is a deep link to innovative design that turns silk or wool yarn into pieces of art. Their design studio has a range that includes uber luxurious carpets studded with Swarovski elements to hand-knotted to hand-woven carpets made in handspun bamboo silk that resemble a canvas painting.

The designs seamlessly blend the beauty of fibres from Mulberry Cocoon Silk to Banana Silk, Raw Silk to Bamboo Silk and New Zealand wool. Embellished with Austrian Swarovski crystals to create breathtakingly unique handmade pieces, the carpets go far beyond mere floor pieces.

Log onto: https://www.mirascrafts.com/

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