AR Rahman, Ed Sheeran, Mick Jagger Team Up For Post-COVID Relief Fundraiser


Musicians Ed Sheeran, Annie Lennox, A.R. Rahman, and Mick Jagger are joining Steven Spielberg and a galaxy of Bollywood stars in supporting the We For India fundraiser for post-COVID relief work in India. Celebrities lending their name to the initiative include music group Sister Sledge ft. Sledgendary, Grammy-winning composer Nile Rodgers, Lebanese singer and UNICEF goodwill ambassador Nancy Ajram, actor Ini Dima-Okojie, storyteller Jay Shetty, and Bollywood personalities including Ajay Devgn, Vidya Balan, Karan Johar, Farhan Akhtar, and Saif Ali Khan.


The event aims to raise more than $3.5 million for GiveIndia, India’s largest donation platform. The proceeds will be used to provide oxygen concentrators, cylinders, ventilators, and essential medicines as well as ICU units. Funds will also go towards supporting the staffing of vaccination centers and to rebuild the livelihoods of those thrust into poverty due to complete loss of income because of the pandemic. Meal and ration kits will be provided to families hit financially by the pandemic. Cash relief will be provided to families who have lost an immediate member to COVID-19.

The event will be hosted by Rajkummar Rao and will feature video messages of support from the stars, stand-up comedy, and musical performances, including by Lola Lennox and Sister Sledge ft. Sledgendary who will perform a medley of their hits, interactions with frontline heroes, immersive fitness challenges, and games.

The fundraiser is co-produced by Reliance Entertainment, the media, and entertainment arm of the Reliance Anil Dhirubhai Ambani Group. The three-hour virtual fundraiser will be live-streamed on Facebook on Aug. 15 at 7:30 pm IST.



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