Date – Main Event – Sheraton Grand Resort & Spa, ECR 6th & 7th,October, 2018
Pre Party – Radio Room – 3rd October,2018
Q Bar – 28th September,2018
ABOUT THE EVENT:
7 million litres of beer. 6 million visitors. 2 weeks. 1 festival. Oktoberfest is the world’s largest folk festival held at Munich, Germany. A serious crowd puller, Oktoberfest is more than just eating and drinking. The colorful parades and a great variety of music make it a memorable experience.
We are proud to bring Oktoberfest to India. Keeping with the German traditions, we intend on giving authentic German food, beer and music. The ambience will transport you to Munich with the decor, ornamentation and furniture being flown down the origin country itself.
Talking about the venue, the event will be housed in a magnificent German tent by the beach at the brand new Sheraton Grand Chennai Resort & Spa. Enjoy the cool sea breeze and a cold beer at the same time.
We had the first keg opening ceremony at 5 pm with the German Consulate heads and a few socialites from the city. “Chennai born & bread living in Germany now, I’ve always wanted to bring down the authentic Oktoberfest feel to my home turf. I appreciate the response the city has given me, accepting the event. To add a piece of Germany we flew down folks from Munich who were dressed in dirndls throughout the event” – Mr. Annamalai, M.D Dolce Impex.
We want to give our attendees a German experience that they won’t forget.
To make it one cracker of a party, we had an amazing lineup of DJs to get you in the groove.
Mr. Annamalai also added in terms of future plans “ being the first of many event, we are planning a summer edition of the Oktoberfest. We also plan a city wise tour in order to give the authentic Oktoberfest feel.”
Never compromise on the beer. Serving only real German beer, courtesy of Barre, a 175-y. o brewery from Northern Germany, who are also our beverage partner serving thousands of liter’s of beer.
Additionally, we also will be introducing Louis Barre Imperial, known for its infamous beer cocktails, at the Oktoberfest in Chennai.
OUR NGO PARTNER: Madras Crocodile Bank Trust.
“The Madras Crocodile Bank has been around for 42 years as a leading conversation center. Many visitors find our zoo to be unique and informative with our interactive signboards. Our venue is home to more than 2000 species of reptiles and managing them with our current help and financial aid hasn’t been very easy. We urge samaratarians to come support and build visibility for the beauty that lies around us” Mrs. Whitekar – Madras Crocodile Bank Trust. Connect with us on Instagram – madras_crocodile_bank_trust , FB – Madrascrocodilebanktrust.
In order to make the event more Glocal, knowing the City’s love for music PR partners ‘Rosh & Pavi’ decided to add a more city flavored approach to the music aspect. Apart from the German band – Die Rothsees we have a set of national and international artists like – Arjun Vagale, Blank, Blot!, Bullzeye, Dualist Inquiry, Kohra, Murthovic, Shft, Shivamoon, Steve Mulder (NL), Tuhin Mehta, Ajmal, Future Culture, Goos, Pindrop, Shaz & Chaz, Small Town Guy, Stoked, Akash, Faezal Khan, Kartik Shekar, Mubeen, Sam Shroff.
We also have Nikhil Chinappa taking over our social media handle, we also have Rohan Hingorani – MTV Roadies extreme & Splitsvilla XI fame, Kabeer Bhartiya – MTV Splitsvilla XI fame, Riaan George – India’s top Luxury blogger, Sahana Ramanand – fashion blogger, Avi Mittal – CEO Super fight league & Super Boxing League, who launched Barre in Bangalore at Hype – Shangri – La Hotel on 30th September,2018.
Pre Party: Radio Room & Q Bar
In order to create a good reach for the main event we planned 2 Pre Party’s to cater to different crowds and a wider audience. The Radio Room event will see DJ Skip – International award winning artist perform.
Our event at Q Bar saw a lot of known faces who came to enjoy the music like Actors Jiiva, Simbu, Yashika Anand, Singer & Musician Anirudh, Socialites Tk & Lakshmi Krishnaswamy, Tania Samtani, Director Sashikant Sivaji ans many more.
ABOUT THE COMPANY:
Dolce Impex is a company with a vision to import premium German beverages to India. Incorporated in the year 2016, this company is headed Mr. Subbiah Annamalai, a resident of Frankfurt, Germany.
Dolce Impex is the official distributor of Barre in India. Barre is a private brewery in Germany, founded in 1842. It is one of the oldest Pilsner breweries in Northern Germany. Like other German beer, Barre is brewed adhering to the strictest German purity laws that ensure consistency of taste and a good quality beer.