Lara Dutta collaborates with scientists to launch skincare brand


Scentials Beautycare and Wellness Pvt Ltd has entered the women’s skincare segment with the launch of its new brand ‘Arias’ in collaboration with Bollywood actress Lara Dutta. The actress has teamed up with Dr. Geetanjali Shetty, a renowned dermatologist to create the Arias range.  The Arias range consists of 11 products including facial toners, face washes and masks, serums, and day and night creams.

With Arias, Scentials is looking to establish its presence in the lucrative women’s skin care segment and banking on Lara Dutta’s popularity to give the brand the much-needed boost in the country. Through Arias, She aspires to bring women closer to their own skin, prioritizing its care and embracing its true beauty.

With Arias, Lara wishes to drive the cause of beauty at its very essence and hopes Arias will inspire women to focus on their skincare, and celebrate their inherent beauty. The Arias range will be exclusively sold online on Amazon and across multi-brand stores in the country. Scentials had earlier collaborated with cricketer Virat Kohli to launch One8 perfumes.



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