Forest Essentials, India’s leading luxurious Ayurveda skincare brand announces its international foray with the London-based Lookfantastic.com, Europe’s premium online beauty retailer. The partnership enables the brand to take significant strides towards its expansion globally starting with the launch in the United Kingdom.
A portfolio of over 660 premium brands onsite and revenue share grown 40% year on year in the last 4 years makes LOOKFANTASTIC® one of the most successful beauty websites globally. Unrivalled technology, a team of world-class experts, over 30 localized sites in as many languages enables the website to attract millions of visits per month with nearly 71% of them being international making it a natural choice as a retail overseas partner for Forest Essentials.
Forest Essentials’ iconic product ranges, across skincare, body care, and hair care will be available for purchase in the UK, including the brand’s iconic Soundarya collection, crafted with 24k gold. Additional collections offered on Lookfantastic include the Men’s Collection, Madurai Jasmine and Mogra, Green Tea and Oudh, and Nargis, Indian Rose Absolute. Forest Essentials’ vast gifting options are also available via the e-retailer.
Commenting on the announcement, Samrath Bedi, Executive Director, Forest Essentials India, said, “Ayurveda has gained acceptance globally and there is an increased need to explore authentic products that are not only luxurious but also high on efficacy. Forest Essentials has been a pioneer in every sense and we’re confident that our foray into the UK will enable us to represent India and products Made in India successfully in the international market.”