Bloggers have a blast, courtesy AirAsia


AirAsia held its annual AirAsia Bloggers’ Community (AABC) gathering in Jakarta, Indonesia. The gathering was in support of the Indonesian government‘s efforts to bring in 20 million foreign visitors by 2019. This year’s AABC gathering saw 47 travel, lifestyle and food bloggers from 12 Asian countries explore Jakarta’s attractions, including the hidden delights of Kota Tua, the capital city’s old town, from 12 to 14 November.


Bloggers from Malaysia, Singapore, Indonesia, Thailand, the Philippines, Indochina, Brunei, India, Taiwan and China were encouraged to trace the colonial charm and much-celebrated cultural diversity of Jakarta. Jakarta is the second-most popular destination in Indonesia after Bali, attracting of 243,178foreign tourists in September of this year alone (Source: Pusdatin, Kemenpar, 2016)thanks to its vibrant city life and diverse offerings, from great shopping malls, cafés, restaurants and hotels.

AABC bloggers were treated to a stay at the DoubleTree by Hilton Jakarta – Diponegoro, this year’s AABC Official Hotel Partner, during their visit. Ideally located in the heart of Menteng area, the 5-star hotel is a short distance from the Central Business District, Taman Ismail Marzuki Cultural Arts Centre and Jalan Surabaya Antique Market, as well as magnificent sites such as Istiqlal Mosque and Jakarta Cathedral.

AirAsia Group CEO for Indonesia, Dendy Kurniawan said, “We are delighted to host these young bloggers from all over Asia and introduce them to the other side of Jakarta. We believe that through our engagement with key social media influencers, we can highlight what Jakarta has to offer to a wider audience and help make it a top travel destination.”



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