Digital Medium A threat to Content- Karan Johar

Filmmaker Karan Johar says the digital medium is a boon as well as a bane for artiste and cinema lovers but he believes the best part is that it pushes the writers to develop better content. The filmmaker is conflicted as to how the newest medium affects the cinema as it also poses danger to the concept of watching films in theatres.

Today viewers have many more verticals of entertainment. Digital is the new addition and it provides a platform to writers, storytellers, actors. On the flip side, it does pose a threat to the footfalls to the cinema and that is Filmmakers have to up their game.. That is the challenge and that will only improve the content. Karan recently announced the launch of his new digital division called Dharmatic. where they will be content providers to OTT platforms. We are storytellers.

Karan believes that with time, cinema has undergone change. Today, we are in the age of high concept films like ‘Uri: The Surgical Strike’, ‘Raazi’, “Badhaai Ho’ or big event films like ‘Simmba’.Karan adds that one of these two is the future of Indian cinema and that is the way we can combat the forces of the digital medium that are coming towards us.