SIFA 4th Edition – South India Fashion Awards 2022


Adityaram Group presented the 4th Edition of ‘SIFA – South India Fashion Awards 2022’ in the presence of Mr.Adityaram (Founder, Chairman & Managing Director of Adityaram Group). SIFA is conceptualized and produced by Ajit Menon Trendz, an event, modeling, branding, and celebrity management agency, based in Chennai.

South India Fashion Awards (SIFA) is the biggest fashion awards in South India aimed at acknowledging and awarding the best icons in fashion and related segments across the southern industries.

SIFA showcased the design collection from award-winning designers including Chaitanya Rao (Chennai) and House of Three by Sounak & Anu (Bangalore). Label Sayaanika by Niveditha & Kavya (Chennai) showcased their designs as well. The show was choreographed by Fashion Choreographers, Ajit Menon and Sunil Menon.

South India Fashion Awards (SIFA) is an annual celebration of Fashion and Style where we recognize and award the best talents in the Fashion and Entertainment industry, including Models, Fashion Designers, Stylists, Photographers, Fashion Influencers, Make-up artists and Hair Stylists and many more. In addition, there are award categories for Fashion Icon in Films, Music, Television and Corporate. SIFA will also host an exclusive Fashion Show featuring the latest collection from top Fashion Designers including award winning Designers.



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