There existed a vacuum in creating a brand that promotes “style under one roof” across a range of products. There also existed a number of small entrepreneurs, designers and manufactures whose products reflect style and class but for want of varied reasons would barely get recognition. “STYLE BAZAAR” was thus born to create a brand that reflects style and to promote such entrepreneurs since it is practically impossible for all designers to retail from all over the country and yet maintain their exclusivity.
In a short span of time, STYLE BAZAAR has become a name to reckon with in the fashion fraternity. The challenge here obviously lies in careful selection of what STYLE BAZAAR promotes.
The pitch at STYLE BAZAAR is providing base to designers who want to retail but is constrained by various factors like infrastructure, large overheads, stock unavailability etc. The plus point for the designer is the brand name and the loyal client list.
This season, Style Bazaar will feature designers and brands from all over the country including Virachi (from Kolkatta with wedding wear), Charvi by Raj Tulsiyan (with party wear and cocktail sarees), Dot by Pooja Tataia, Pehchaan by Anju Khanna, Deepa Thakur, Naazish – Exclusive Chinkari, Golden Weaves by Sparkle, Berys, Kaaya by Priyanka, Shor Sharaba (Kids Couture), Beetroot (from Mumbai), Shubham (from Jaipur), Jaipuria (from Jaipur) and Sunflower.
In Jewellery, Darpan Jewels (Kolkatta), Tabz by Tabassum, Sunflower (Mumbai) and Maruti Creations (Hyderabad) will showcase their collections. The exhibition will also have footwear and accessories by Fooba, Cindrella and Kalki Fashion, while brands like Ebony and Silk, and Tulips by Varsha Bajaj will showcase their home décor collections.
With a discerning eye and the ability to distinguish the exquisite from the ordinary, STYLE BAZAAR brings style and uniqueness under one roof whereby artistic geniuses exhibit an array of their finest creations be it wedding or festive period for the brides, grooms, children and other family members.
For people to distinguish the exquisite from the ordinary, STYLE BAZAAR is quite simply the last stop. This is an experience touch point for shoppers and designers, where people can discover, experience and shop new designs,” says Sheetal Jain, who is also a financial consultant, shares that her work includes strategizing, brand building and understanding shopper behaviour. Hence, Style bazaar looks at aesthetic appeal, credible designers and creativity in designs while curating.
STYLE BAZAAR brings to you the best of Indian fashion at affordable price and offers an array of enthralling collection of saris, suits, kurtis, Pakistani suits, fashion wear, bags, footwear, adorable accessories and jewellery, and the latest in home décor. The exhibit will be an interesting rendezvous for all fashionistas and celebrities.