Third edition of Madras Bridal Fashion show held at ITC Grand Chola

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Zingbi presents 3rd Edition of MADRAS BRIDAL FASHION SHOW and Powered by NAC Jewellers

The Madras Bridal Fashion show is a fashion extravaganza, celebrating bridal couture by bringing together designers of ethnic diversity and promote multicultural art in high fashion. This event is organised by Shanmuga Priya of SHAN AND DENE.

MBFS features collections from some of India’s top notch designers showcasing their bridal inspirations. Indulging in a fashionable platform of creativity, innovation and fashion sense, bringing Award winning Designers from the country, like Rehana Basheer(Chennai), Shravan kummar(Hyderabad), Vaani Raghupathy Vivek(Chennai), Santhosh Kumar(Hyderabad) and Aparnas(Banglore). Brands like Pachaiappa’s Silk, Zingi Multibrand Store and NAC Jewellers.

The grand event presents the designers collection with the leading models. Show Stoppers for the show are Rashi Khanna, Isha Talwar, Priya Bhavani Shankar, Nikki Galrani, Sanchita Shetty, Sanchana Natarajan, Ajmal Ameer and Vani Bhojan. 

SHRAVAN KUMAR has carved a niche for himself as the city’s highly acclaimed fashion designer. During his journey he had created magic with fabrics, which were admired by people all across India. This research oriented designer looks up to fashion as his religion, than a mere passion and had set more trends, than he followed. His collections focusing on AP handlooms were showcased across Chennai, Coimbatore, Ludhiana, Kochi and Vizag Fashion Weeks, Miss Hyderabad 2012 and Prann 2012. 

TA’ZIM – An honour to weavers of INDIA –This first half of the collection consists of royal lineage BENARAS weaves which are revived in sober and bright colours of nature bejewelled with classic silver and gold threads, it shows our eternal love towards arts, heritage and craftsmanship of Beneres weaves giving a touch of modern India.  The first half of the collections reflects inculcating a lot of Persian influence in our cuts we try to keep very minimal. The drapes are not created we let the fabrics drape by itself like how the body wants it to. Fabrics are all handlooms, hand woven silk, raw silk, and tissue-raw silk inculcated fabrics.

The second half of the collection reflects with the Moto of diversifying and  contemporizing these traditional Narayanpet silks and cottons, Shravan kummar Ramaswamyhas developed classic anarkalies and exquisite red carpet outfits in Vogue patterns incorporating 8 to 10 sarees in each ensemble in order to make the weavers eminently benefited. So this collection is an honorable tribute to the Beneres and Narayanpet weavers who had been working persistently with great perspiration. Actress Rashi Khanna walked ramp for the collections. 

REHANA BASHEER hails from a small town of Thrissur, Kerala. Marriage to Basheer Riswan, a Business man based in Chennai got her here. Having a natural flair for fabrics and design it was where her heart settled when she thought of her career option. She started in a most humble way with passion in her eyes and belief in herself.

This time her collection for Madras Bridal Fashion show is QUISSA E GUL –Presenting the collection of various ensembles inspired from Acanthus which is one of the most common plant forms to make foliage ornament and decoration. Quissa E Gul defines the collection which means floral pastel story and Acanthus-floral species is taken as the inspiration.

The idea of carvings have been taken and implemented in the form of embroideries whereas the motifs are developed from the floral acanthus plant, leaves have been stylized, modernized and spread out with curls in wide areas. The mood is collage of variation of acanthus floral species and use of acanthus since eras have inspired me to design a playful collection which have a variation of pastel shades inspired from the shades used in architecture and has a subtle sense of humour to it. Actress Isha Talwar walked ramp for Quissa –E– Gul collections. 

ZINGBI,Asia’s second largest multi-brand designer store, offers discerning divas a shopping experience that has no precedent in Chennai.It doesn’t get perfect than this! Walk the aisle, with Grace & the bridal blush and of course an ensemble from Zingbi’s bridal collection. The quest for the perfect outfit for each occasion, whether you go long, short or floaty or fitted. This season, choose from a wide range of sophisticated prints, florals and Rich colours from Zingbi .The exclusive couture from finest designers across the globe, focusing on nuances in cuts, eclectic mix of  fabrics and aesthetic silhouettes, contemporary drapes and finest embellishments – one stop destination to all bridal wardrobe solutions. Actress Priya Bhavani Shankar walked ramp for Zingbi’s collections.

VAANI RAGHUPATHY was armed with a degree in commerce and enroute to pursuing a career in finance when she realised her passion for clothing. A career in fashion seemed unlikely as she was completely engaged in duties with her hugely successful family business.

Vaani Raghupathy presented Label Magnoliaá – “Bloom Collection” – meaning stability and grace through the ever changing times and that is what influenced our collection today. The bloom collection takes its inspiration from nature and fruits in its glorious forms. The apparels in the collection calls to one’s elegance and enhances the beauty of the person adoring the clothes. Bloom collection is designed to boost confidence and give an awe inspiring feel with style and comfort. Pretty prints in a mix of silk, chiffons and organza plays to every woman’s dreams and needs.The Bloom collection is designed to boost confidence and give an awe inspiring feel with style and comfort .Pretty prints in a mix of silk, chiffons and organza plays to every woman’s dreams and needs. Actress Nikki Galrani walked ramp for Magnoliaá collections.

PACHAIAPPAS – Where tradition meets modernity. Kancheepuram silk sarees have been the dream choice of brides from time immemorial. Undeniably the best Saree store in Kancheepuram, Pachaiyappa’s offers a wide variety of bridal sarees – from classic to contemporary.Actress Sanchana Natarajanwalked ramp for Pachaippas Bridal collection

NAC presents an antique jewellery collection that celebrates your proud heritage. With 42 years of experience in the industry, NAC instinctively knows what captures the imagination of brides on their special day. We take pride in the fact that we have adorned scores of brides and have been a part of their journey through love and life. Our exclusive bridal collection is as extravagant as it is lovely and will make the bride feel special and unique just as she really is. Our True antique is a rare collectible, a heritage ornament that comes to you with a deep vein of history as perfect jewellery. Celebrating a rich craftsmanship in creating and consuming fine diamonds as artistic jewellery. Our Jewellery collection is a true testimony of our commitment and passion to the art of jewellery making. Actress Sanchita Shetty walked ramp with NAC collections.

One of the brightest stars in the southern fashion industry, Santhosh Kumar has a flagship store under the label, Santhosh Kumar. He specialises in western, wedding, casuals, club wear and resort wear for fashion-forward men and women. Being a Microbilogy student, his passion for style and treads made him to create his own label “Santhosh Kumar Design Studio”. The brand “SANTHOSH KUMAR” eptimizes luxury and richness that caters to the needs of men and women. He is synonyms with his vibrant collection; with superbly tailored and chic designs that flows gracefully and exemplify with both suitability and grace. Actor Ajmal Ameer walked ramp with his collections.

APARNA S is an enthusiastic fashion designer. She started her stint for Fashion designing with a summer crash course in FIT, New York.  Post that she persuaded her fashion degree from Milan University and came out as a fashion stylist. Her career started to take off after winning the best designer award in April 2010 in Milan. In 2011 she launched her own label Aparna S in Bangalore. Along with her Designer store, she also aims to widen her field in the fashion market and helps students with her knowledge of European techniques and preparing them for International Market.

Every bride dreams of having a wedding like a fairy tale, the coming of prince, the winter ball, the glass slipper and the elegant gown are all true. This winter season let your fairy tale come true.Aparna S presents an exquisite range of outfits drawn inspiration from the medeval, Victorian era further layering it with an Indian style catering to the advent of royalty and mastering to be one of a kind. Actress Vani Bhojan walked ramp for her collections.

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