Indian travelers are getting more diverse, adventurous, experimental and are increasingly looking at snow holidays in addition to summer vacations. Switzerland is an aspirational and preferred destination for Indian tourists owing to a plethora of options available across seasons and for varied age groups. Winter sports have witnessed a rise in demand among younger segments with travelers including snow activities in their itineraries. Club Med has unveiled interesting travel patterns of Indians who usually prefer vacationing with family and are highly influenced by friends’ and family’s recommendations when deciding on a snow holiday destination.
India holds the highest percentage of snow holiday goers in APAC who enjoy snow sports. Snowboarding and skiing in India are fairly popular winter sports, Saint-Moritz Roi Soleil in Switzerland, Cervinia in Italy and Les Deux Alpes in France are few destinations that attract skiers of all cadre or learn a lesson or two at the world-class Club Med resorts here. The survey revealed that snow holiday goers from India are serious about snow sports, with India holding the highest percentage i.e. 75% of snow holiday vacationers in APAC that enjoy skiing and snowboarding.