Bengaluru Street Fashion: Sarayu Hegde

Photo credit: Faheem Hussain

Photo credit: Faheem Hussain

A brief introduction 

She’s the founder of The Bombay Attic store, one of the city’s hippest shopping places for designer wear. She moved to Bangalore three years ago after having spent almost a decade in Bombay. Having lived in the fashion capital of India, Bombay, she says, gave her the confidence to experiment, closely follow fashion trends and discover a lot of Indian fashion talent. Realising that there was a hole in the Bangalore fashion scene, with limited shopping options, she decided to follow her life long dream of opening a one of a kind multi-designer boutique for women. That’s when she took a leap of faith and launched The Bombay Attic last year.

Her mantra: “I truly believe it’s never too late to follow you passion and live your dreams.”

How do you perceive street fashion? 

For me, street fashion is very individualistic. A person’s style should express one’s personality and yet be trendy and cool. It’s interesting to notice how people choose to mix current trends of the season (inspired by the runway or cinema) with their distinctive personal style. I also see a lot of designers take inspiration from street fashion in their collections, which has lead to prèt lines.

What would you wear to the following 

The Mall – I believe to shop you need to have a hands free policy. So definitely, my cross body bag accompanies me. A sun dress, shorts or a pair of ripped jeans with a t-shirt and a pair of flats adds to a smart, easy and casual look.

The cinema – My date to the cinema is always my pashmina shawl, because I am the first to feel cold in the blast of air conditioning. With that, a plain white or printed shirt with tights or stretch jeans paired with loafers. For me it’s important to be stylish in the most simple situations. Thought I must say, when I watched “Sex and the City” the most iconic movie on fashion, a bunch of us girlfriends dressed up in pretty dresses and high heels. We started off with a round of Cosmos before heading to the theatre to get into the NYC mood.

Lunch with friends – Meeting my girlfriends is always a fun time to play dress up and to experiment with fashion. I usually go with a girly look of floral midi-dress ,crop top and high waist skirt or just a printed shirt dress paired with fun jewellery.

An evening party – Evening for me is my time to go extra glam! Maxi dress, bodycon knee length dress or a formal jumpsuit paired with super high heels and voluminous blow-dried hair is my look. A cocktail ring or statement neckpiece to complete my look. I’m crushing on my Russian red lipstick by MAC these days. So I’m wearing a lot of monochrome to go with it.