Celeb support now pours in for Akira

Sidharth Malhotra and Akshay Kumar endorse Sonakshi’s movie Akira via Twitter videos

The chain of celebrity endorsements for Akshay Kumar‘s Rustom is now continuing with Sonakshi Sinha‘s Akira, releasing next Friday. No doubt the baton will pass to Sidharth Malhotra‘s Baar Baar Dekho, releasing the Friday after that.

Sidharth’s is the second PR message for Akira in as many days.