Bridal concepts with Australian Diamonds

Over the years Indian women have worn jewelry as spiritual symbols, to express their moods, to demonstrate their status and, most importantly, to celebrate the milestones in their life – and there is no event more auspicious and more celebratory than a wedding!

For the bride, jewelry is the precious adornment that eclipses every other bridal accessory. The role of jewelry is so well defined that she refers to “Solah Shringar” or the sixteen different ornaments that will decorate her body when selecting her bridal trousseau.

These are a few trending jewelry styles.

  • Antique jewelry – Generally used to refer to previously owned jewels as well as jewelry crafted in styles popular during the Mughal era. Antique jewels are becoming highly desirable because of their time-worn looks, state-of-the-art workmanship, and high-quality gems.

  • Jadau jewelry – This is a technique that uses Polki diamonds or flat modified rose-cuts embedded in gold. “Jad” means to be embedded. This jewelry can also be decorated with Meenakari or painted enamel work. This technique was brought to India by the Mughals and then perfected by artisans from Rajasthan, specifically Bikaner.

  • Junagadh jewelry – An evolution of traditional design, this jewelry uses Chakri diamonds – round modified rose-cuts. The setting can be prong, bezel or pressure that clusters a group of diamonds. As the name suggests, this jewelry was pioneered in Junagadh, North Gujarat.

  • Contemporary jewelry – Exquisite or baroque, simple or complex, sumptuous or discrete, the statement piece is often the only adornment a bride may wear and elevates the jewelry beyond bridal to Haute Couture.  Whatever style the bride selects for her wedding trousseau, she must be sure of the authenticity of the products.

  • Australian Diamonds come from Rio Tinto’s Argyle mine in the remote East Kimberley region of Western Australia. The amazing colors and warmth of this landscape are reflected in these precious gifts of nature. The Australian Diamonds programme offers an assurance of origin for a full range of diamonds including, for the first time, the Chakri and polki diamonds, also called un cuts, that are so popular in bridal jewelry.  So brides to be can simply visit to find their nearest retailer and purchase Australian Diamonds with confidence and wear them with pride.